Learning From "GhostBusters"

Winston Zeddemore: Ray. If someone asks if you are a god, you say, “YES!”

ZDNet’s new Social Media blogger Jennifer Leggio posted an interview with Twitter‘s Biz Stone this weekend.

What does that have to do with GhostBusters? This:

Q. Finally, the big question seems to be… is Twitter considering a paid model?

A. No. Not for the usage we are talking about now. It is very important that Twitter remains free for people to remain connected. Some people are suggesting a paid model so that we can improve the service but money is not our issue; we have plenty of money. It’s about getting the right architecture in place and boosting reliability. We want to keep it free.

Biz. Please. Right now, Twitter is a God. Do you realize how lucky you are that people are BEGGING you to take their money? Shut up and take it.

You don’t have to roll out a SLA and a full suite of fee-only tools for the paying customers. Start small. Let people pay $25 a year to have a little icon next to their photos (al la Flickr Pro). They will do it gladly and it won’t eat a lot of development cycles.

You’re not going to be in this spot forever. Take advantage of it while you can.

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