Fiat Lux

It's Latin for 'Let there be Light'

Engadget’s Open Letter to Palm

on August 21, 2007

I agree 10,000%.

Look, we know what we’re talking about here won’t be able to happen today, tomorrow, or next week. It’s going to require some serious time, dedication, and faith in the brand you’ve built. Your stock is tumbling, the lowest it’s been in months; your customers have lost faith, and those buying Treos seem to be just going through the motions; your efforts to expand your business have gone unfulfilled, and perhaps most importantly your consumers are unhappy and looking for the next great thing — that you’re not providing. But it’s not entirely hopeless. Your biggest competition’s already shown its hand, and you’ve seen how successful they’ve been. Look at what they’ve done right (and wrong), and build upon it.

Even if you only implemented half the suggestions we’ve laid out here we think you could really turn things around. And we do, honestly, want you to make it through this thing. We want to love Palm like we loved it in the old days, and know somewhere, deep down, you’ve got some fight left in you. And believe you us, this is your shot. The bottom’s about to drop out on the Treo, and if you can’t make it happen soon, you may never get another chance to get a foothold on innovation.

Sadly, I think Palm is neither willing nor able to listen.


One Response to “Engadget’s Open Letter to Palm”

  1. Renee says:

    Remember the first open letter? They (sort of) woke up then, and realized “The Enterprise” was not where they should go, while abandoning their user base. Now, we need to jar them again.